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Category: AdBlock Plus

adblock committee
Ad BlockingPosted onMarch 20, 2017

The new Acceptable Ads committee. (And why it still won't work)

Last week, Adblock Plus announced the first members of it’s “Acceptable Ads committee”. If all goes as planned, this newly appointed advertising politburo will decide for…

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adblock plus court victory
Ad BlockingPosted onDecember 1, 2016

What will it take to defeat adblocking in court?

Since last April, publishers have challenged Eyeo, Inc, maker of Adblock Plus six different times in court. They claim that both Eyeo’s “Acceptable Ads” program and adblocking itself are illegal…

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Ad BlockingPosted onNovember 7, 2016

Why fight Adblock? Ask Facebook.

Last week Facebook announced a blow-out quarter, raking in a whopping $7.01B in revenue. Facebook now has an incredible 1.66 billion monthly active users (or…

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adblock model illegal
Ad BlockingPosted onJune 26, 2016

Adblock Plus' business model ruled illegal by German court

  In a legal victory for German publisher Axel Springer, a German court has ruled that Adblock Plus’ can no longer charge the publisher fees for…

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Ad BlockingPosted onMarch 2, 2016November 4, 2023

At current growth rates, 100% of UK adults will block ads in under 3 years

For any UK web-publishers still hoping that the ad blocking problem will stabilize, it’s time to accept that hope is not a strategy: At current…

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Ad BlockingPosted onMarch 2, 2016

Why block Adblock? Because most visitors will turn it off. That's why.

If you’re asking yourself whether or not you should block ad-blockers on your website, there has probably never been a clearer answer than this: Yes. It works.…

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Ad BlockingPosted onFebruary 29, 2016

Is Adblock Plus violating the DMCA?

As just about everyone knows, Digital Millennium Copyright Act or DMCA is a United States copyright law that applies to all copyrighted digital media.  While originally…

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zero value
Ad BlockingPosted onFebruary 1, 2016

What are visitors who use Adblock worth?

There’s a debate raging among online publishers whether or not visitors who use Adblock to block ads with should be blocked from accessing their websites. On…

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Ad BlockingPosted onJanuary 25, 2016

The new Brave browser. And why it's not going to work.

When Brendan Eich, the co-founder of Mozilla and inventor of JavaScript announced last week that he was not only producing a new web-browser, but that his new browser…

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AdBlock PlusPosted onJanuary 3, 2016

When Adblock blocks your entire blog…

If you’ve visited the BlockAdblock.com blog with an adblocker on recently, you’ve probably seen something that looks like the web circa 1989. Here’s what it…

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  • The new Acceptable Ads committee. (And why it still won't work)
  • 3 ad-tech terms you need to know: "Ad reinsertion", "ad recovery" & "ad replacement"
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  • What will it take to defeat adblocking in court?

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